Business Hrm

Billabong business report Executive summary Billabong is a worldwide shit which was launch together to direct youths in damage of their outdoor, sporting and leisure time actives. In 2008 Billabong was ranked ordinal in the highest ranks Australian brands with a value of $2.2 billion. Billabong argon hale known for the high-quality, innovated, dur qualified, contemporary and fashionable products. All these things draw and quarter this brand appealing to their target commercialize. what is more Billabong has worked primary on the following(a) marketing strategies to advantage to set about success: result Price Promotion Place/distribution Product Billabong has blotto to 2200 products lines within Australian solely and over 1000 is early(a) places much(prenominal) as the States and Europe for example. Technology plays a large farewell in the designing and manufacturing of all these products using the fibres bodilys etc. Billabong make umteen different products ranging from swimwear to jewellery, snow gear, travel bags, caps, cd holders, boards and evening Von travel rapidly sunglasses. In order to keep their universal products such as t-shirts, board shorts etc. they entertain to be able to map new materials which are favourite(a) by their target market. For example for skaters, Billabong have developed fabrics to develop the pounding of the board.

what is more Billabong are trying to be environmentally friendly as they possibly can by development ways to use recycled materials to produce their products. Price In name of pricing for Billabong product s, they are seen to be affordable by their s! et target market yet also cover the cost of the high-quality products which consumers are buying. Price points are used to show the market price and its quality of material used. Promotion Billabong is the known to be the guide brand in Australia and 1 of the three leading brands in America for its products. Billabong use a global branding strategy to meet the expectations of its market. They use other large globally branded...If you want to get a broad(a) essay, order it on our website: BestEssayCheap.com

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